Blo Blow Dry Bar Introduces Entrepreneurship Podcast
HEALTH & BEAUTY
Blo Blow Dry Bar unveils “Built to Shine” podcast, Led by CEO Vanessa Yakobson.
Blo Blow Dry Bar, North America's leading blow dry bar franchise, launched Built to Shine, a new podcast offering an inside look at franchise entrepreneurship. The interview-style podcast hosted by CEO Vanessa Yakobson debuted on March 5, 2026, with new episodes released monthly on Spotify and YouTube.
Built to Shine features candid conversations with franchisees, operators, and industry leaders, pulling back the curtain on what it truly takes to build and grow a business. Each 30 to 60-minute episode gives listeners an authentic, behind-the-scenes perspective on business ownership, exploring both the opportunities and challenges.
Real Talk About Business
The podcast focuses on the decisions, risks, and lessons that shape the entrepreneurial journey. Episodes explore launching and scaling businesses, managing and leading teams, navigating expectations versus realities of franchising, and the responsibility and fulfillment of creating jobs in local communities.
"Many people are drawn to entrepreneurship but it's not right for everyone," said Vanessa Yakobson, CEO of Blo Blow Dry Bar and host of Built to Shine. "Our podcast is designed to have honest conversations about the rewards of business ownership as well as the challenges entrepreneurs face along the path to business success."
Through authentic storytelling and firsthand experiences, Built to Shine offers valuable insight for aspiring entrepreneurs, helping them better understand what business ownership looks like in practice.
Featured Guests and Topics
The podcast primarily features Blo Blow Dry Bar franchisees at various stages of their journey, from first-time owners opening their initial location to experienced operators scaling multi-unit portfolios. Many featured guests are achieving meaningful growth within the Blo system, offering firsthand insight into how the brand's model supports scalability and long-term success.
Conversations cover hiring, growth, and how owners navigate uncertainty, overcome challenges, and build resilience. The podcast delivers real-world insight that goes beyond promotional materials.
"While entrepreneurship is often portrayed through milestone moments and highlight reels, what's often missing are the everyday decisions that shape a business over time," said Yakobson. "We wanted to create a platform where those moments are shared openly so listeners can better understand not just what success looks like, but how it's built."
About Blo Blow Dry Bar
Blo Blow Dry Bar is North America's original blow dry bar and the world's largest blow dry bar franchise. The company transformed beauty norms and reinvented the salon industry when it launched the no cuts, no color concept: only blow outs.
Since opening its first location in Canada in 2007, Blo has grown to over 165 locations across the United States and Canada and continues to expand rapidly. The brand has evolved over time, adding makeup services, a membership program, and quality retail products to its bars.
Combining a sophisticated design with a fun and energetic environment, Blo cultivates a seamless and enjoyable experience for guests. Expertly trained stylists are available for consultation seven days a week. The hair menu includes signature styles ranging from sleek and straight to lively and bouncy curls, with customizable options such as braids, ponytails, and updos for any occasion.
Franchise Opportunities
Blo Blow Dry Bar is currently seeking single- and multi-unit operators to join their growing system. The brand is dedicated to creating a space where people of all ages, ethnicities, and orientations are welcomed, represented, and made to feel gorgeous while emphasizing the need for self-care and wellness.
With a mission to enhance the lives of those in the community through the power of flawless blow outs and beauty services, Blo Blow Dry Bar offers perfectly styled hair and exceptional customer experiences seven days a week.
Where to Listen
Listeners can find Built to Shine on Spotify or watch episodes on YouTube. For episode updates, highlights, and behind-the-scenes content, follow Built to Shine on Instagram at @builttoshinepodcast.
The podcast represents Blo's commitment to transparency about the franchise business model and what it takes to succeed as a franchisee. By sharing unfiltered stories from real owners, Built to Shine helps potential entrepreneurs make informed decisions about whether franchise ownership aligns with their goals and capabilities.
For more information about franchise opportunities, visit franchise.blomedry.com. For more information about Blo Blow Dry Bar services and locations, visit blomedry.com.