Executive Travel Launches "Amore Italy" to Fix the 7 Biggest Travel Hurdles
HOSPITALITY
Executive Travel, one of America's fastest-growing travel companies, is proud to announce the launch of Amore Italy, a private luxury tour for 2 to 6 guests seeking a hassle-free, VIP Italian vacation without big crowds, hidden costs, or bus-tour frustration.
Italy has long been the dream destination for millions of Americans, but the reality of planning a trip can often feel more like a logistical puzzle than a romantic getaway. Between the stress of navigating narrow cobblestone streets, the frustration of "big bus" tours, and the exhaustion of packing and unpacking at a new hotel every two days, the Dolce Vita can quickly lose its luster.
Recognizing these challenges, Executive Travel, one of America's fastest-growing travel companies, has officially launched Amore Italy, a private, all-inclusive VIP tour specifically designed to solve the seven most common "pain points" travelers experience in Italy.
A Private-Driver Experience at a Bus-Tour Price
The most groundbreaking aspect of Amore Italy is its accessibility. Traditionally, private-driver tours are roughly 40% more expensive than standard group tours. Amore Italy disrupts this model by offering a boutique, private-driver experience for 2 to 6 guests at a price point comparable to a 50-person bus tour.
“This didn’t come from a marketing brainstorm,” says Steve Glenn, Chairman of Executive Travel. “It came from decades of listening to Americans share their points of pain after returning from Italy. Amore Italy is the result of designing a tour around those specific frustrations.”
Solving the "Seven Biggest Pain Points"
Amore Italy is built to tackle the hurdles that typically stand between a traveler and their perfect Italian vacation:
Stress-Free Transit: Guests never have to worry about driving, navigating ZTL (restricted) zones, or finding parking. Every group is provided a professional private driver and a luxury Mercedes van.
True All-Inclusive Pricing: From lodging and meals to excursions and even tips, the tour is fully all-inclusive. Travelers can literally leave their wallets in their rooms.
Small-Group Privacy: Each departure is capped at just 2–6 guests, making it an ideal choice for families, couples, or small groups of friends who want to avoid massive crowds.
The "Unpack Once" Philosophy: Unlike many tours that hop between hotels every other night, Amore Italy utilizes the beautifully renovated boutique Hotel Fortebraccio in Montone as a home base, allowing guests to unpack once and enjoy seamless day trips.
No Single-Supplement Fees: In a win for solo travelers and friends, guests can choose their own rooms without being hit with inflated "single supplement" penalties.
Authentic Boutique Charm: By staying in the historic village of Montone, guests experience authentic Italian charm rather than big, impersonal hotel chains.
Curated Signature Experiences: The tour includes high-value activities at no extra cost, ranging from truffle hunting and vineyard lunches to hot-air balloon rides and Vespa tours.
The Future of Personalized Travel
As the travel industry shifts toward more meaningful, personalized experiences, Amore Italy represents a move away from "one-size-fits-all" tourism. By focusing on luxury, convenience, and transparency, Executive Travel is ensuring that the only thing travelers have to focus on is the beauty of Italy itself.
“We believe this is the future of travel,” Glenn says. “Small groups, boutique experiences, and transparent all-inclusive pricing that deliver extraordinary value.”
For more details on the itinerary and upcoming departures, visit AmoreItaly.com.