Glinda Pink Meets Elphaba Green: Dunkin’ and Wicked Collab Brew Up Something Magical
HOSPITALITYENTERTAINMENT
A cinematic Dunkin’ “End Credits Scene,” a tongue-in-cheek imagining of what might happen if the world of Wicked collided with Dunkin’, starring Cynthia Erivo as Elphaba and Jonathan Bailey as Fiyero.
The world’s biggest coffee and donut brand is taking a detour to Oz. In a move that blends the vibrant worlds of high fantasy and everyday coffee runs, Dunkin' has launched an epic collaboration with Universal Pictures' Wicked: For Good, the highly anticipated conclusion to the global cinematic phenomenon arriving in theaters November 21, 2025.
Launching nationwide today, the Dunkin' x Wicked lineup infuses the brand's menu with a touch of Oz magic, proving that this November, even Oz runs on Dunkin'. The limited-edition menu features all-new drinks, Wicked-themed MUNCHKINS® Donut Hole Treats, and collectible merchandise in the musical’s signature shades of pink and green.
A Cinematic “End Credits Scene” with the Stars
To celebrate the launch, Dunkin’ teamed up with film stars Cynthia Erivo (Elphaba) and Jonathan Bailey (Fiyero) for a playful, tongue-in-cheek Dunkin’-fied “End Credits Scene.”
The short spot, set behind the scenes of the film, shows Cynthia and Jonathan brainstorming a ridiculous "bonus scene" for the movie, a collision of the Wizarding World and the Dunkin' universe, complete with homemade props and dramatic dialogue. Their banter—a perfect mix of Elphaba’s intensity and Fiyero’s charm, culminates in Cynthia delivering the hilarious line: “I didn’t just fly… I ran on Dunkin’!” The scene is a tribute to the fun of fandom and the pure, chaotic energy of a classic Dunkin’ run.
A Taste of Magic: The Wicked Menu
The limited-time menu brings the iconic pink-and-green theme to the counter:
Wicked Green Matcha: An emerald elixir built for Elphaba fans. This is Dunkin’s classic Iced Matcha Latte given a wicked twist with brown sugar and toasted almond flavors, resulting in a creamy, sophisticated, and surprisingly green sip.
Wicked Pink Refresher: Channeling Glinda’s sparkle, this bright and bubbly pink drink is an invigorating mix of strawberry, dragonfruit, and blueberry flavors made with sparkling water.
Wicked MUNCHKINS®: Old Fashioned Glazed MUNCHKINS® get the ultimate pink-and-green makeover, inspired by the two iconic witches.
Collectible Merch Worthy of Oz
The magic doesn't stop with the menu. Exclusive Dunkin' x Wicked merchandise is available at participating restaurants today, perfect for fans chasing a collectible keepsake.
MUNCHKINS® Tin: A collectible $9.99 tin that features the silhouettes of Elphaba and Glinda, available exclusively with any 10-count MUNCHKINS® purchase.
Drinkware & Accessories: The lineup includes a Dunkin’ x Wicked Tumbler ($22.99) featuring both pink and green reusable straws, and a 4-pack Straw Buddy & Topper Set ($16.99) with Elphaba's broom and Glinda’s crown.
“Wicked: For Good is such a stunning blend of heart, music, and imagination,” said Jill Nelson, Chief Marketing Officer at Dunkin’. “Partnering with a story that means so much to fans everywhere gave us the chance to have a little fun with our own world.”
With the final film premiering November 21, Dunkin’ is giving fans a fun, delicious, and wicked good way to step into the story and celebrate the magic long after the credits roll.