Ninja Debuts Limited-Edition Luxe Café Color Collection with David Beckham Collaboration
SPORTS
From the makers of the #1 espresso machine 1, seven exclusive colorways rolling out through May transform the countertop into a canvas.
SharkNinja has unveiled a limited-edition color expansion of the Ninja Luxe Café collection, anchored by the brand's first product collaboration with global brand ambassador David Beckham. Seven exclusive colorways will roll out across the Ninja Luxe Café Premier and Pro Series from March through May 2026.
As at-home café culture continues to surge, with 70 percent of coffee drinkers now brewing at home and rising coffee prices driving 37 percent of consumers to invest more in their home coffee routines, Ninja is giving coffee lovers a machine that delivers both powerful performance and a bold design statement.
Seven New Colors Launch Through Spring
After the viral sellout of Emerald & Gold Luxe Café Pro last fall, Ninja is doubling down on color, leaning into 2026 design trends and a rising consumer appetite for personalization. Coffee lovers can now choose from Oat Milk, Ash Green, and Raspberry Blush in the Luxe Café Premier Series.
In the Luxe Café Pro lineup, the David Beckham Limited-Edition, CyberSpace & Gold, and Oat Milk are available now, with Stone & Gold and Onyx set to launch in May.
"We have always believed that the objects you interact with every day should bring you joy, and color is one of the most powerful ways to do that," said Howard Nuk, Chief Advanced Concept Engineering Officer at SharkNinja. "Introducing bold colors like CyberSpace & Gold and a cheerful Raspberry Blush is our way of saying that performance and personal expression are not mutually exclusive."
Beckham's Design Vision
For the first time, Ninja has collaborated with global brand ambassador David Beckham on a limited-edition Ninja Luxe Café Pro. The collaboration brings Beckham's signature sense of craftsmanship and refined aesthetic to Ninja's award-winning espresso system.
Across a six-month creative process of curation, prototyping, and refinement, the final machine channels Beckham's signature aesthetic featuring a bead-blasted matte black stainless-steel body, black chestnut wood grain, and gold accents, a combination of materials never before used in the Luxe Café line.
"We focused on the finer details, drawing inspiration from the natural materials of the English countryside and then refining them with a sophisticated finish," said David Beckham.
The David Beckham Limited-Edition is available now in limited quantity at SharkNinja.com.
Premium Features Across the Collection
The Ninja Luxe Café Premier Series, priced at $599.99, delivers three machines in one for no-guesswork espresso, well-balanced drip coffee, and rapid cold brew from whole bean to brew. It features a Dual Froth System with four preset functions for both dairy and plant-based milks.
The Ninja Luxe Café Pro Series, priced at $749.99, is Ninja's most premium guided espresso experience, adding an independent hot water system, mess-free integrated tamping, and a Dual Froth System Pro with an XL milk jug and five preset frothing functions.
Both collections deliver café-quality drinks at home with intuitive, intelligent brewing technology. Barista Assist Technology auto-calibrates settings from grind size recommendations to automated brew adjustments, taking the guesswork out of every cup.
An integrated grinder with 25 settings spans espresso to drip, ensuring the freshest brew for every drink type. A built-in scale ensures precise weight-based dosing for consistent, café-quality results. Cold-pressed espresso capability brews hot at a lower temperature and less pressure for delicious iced beverages.
Market Leadership
According to Circana retail tracking data, Ninja is the number one espresso machine brand by dollar sales in the United States for the 52 weeks ending January 3, 2026.
The launch comes as consumer behavior around coffee continues to evolve. With inflation driving up prices at coffee shops, more consumers are choosing to invest in premium home brewing equipment that can deliver café-quality results while offering long-term savings.
SharkNinja is a global product design and technology company with a diversified portfolio of five-star rated lifestyle solutions. Powered by two trusted global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market. Headquartered in Needham, Massachusetts, with more than 4,000 associates, the company's products are sold at key retailers, online and offline, and through distributors around the world.