PopSips Accelerates Spiked Prebiotic Soda Movement with H-E-B Expansion
HOSPITALITY
The fast-rising spiked prebiotic soda brand brings real ingredients and bold flavor to Texas shelves.
The desire for "better-for-you" options has officially conquered the alcohol aisle. PopSips, the rapidly rising spiked prebiotic soda brand, today announced a major retail milestone: a statewide expansion across H-E-B stores in Texas. This strategic move positions PopSips at the forefront of the alcohol industry's fastest-growing segment, spiked beverages made with cleaner, functional ingredients.
In less than a year since its national debut with Target, PopSips has aggressively expanded into ten states and is on track to exceed 1,000 retail placements by year-end. This rapid scaling confirms just how strongly PopSips is resonating with modern shoppers looking for better options that don't sacrifice the fun.
A New Standard for Adult Beverages
PopSips is built for Gen Z and Millennials who demand quality, taste, and transparency in everything they consume. The brand is capitalizing on the same shift that fueled the success of non-alcoholic prebiotic brands like Poppi and Olipop, proving that consumers want mindful drinking options.
Built for those who still want to enjoy a drink, but better, PopSips sets a high standard for modern alcohol through cleaner ingredients and uncompromising flavor. Each 7.5-ounce can features a sophisticated nutritional profile:
Real Fruit Juice
2 Grams of Prebiotic Fiber (from chicory root)
Apple Cider Vinegar
Only 1 Gram of Sugar
6% Alcohol Content (ABV).
The result is a crisp, fruit-forward taste experience that traditional hard seltzers and canned cocktails have struggled to achieve.
Texas is the Next Frontier
The statewide H-E-B rollout is crucial for the brand, significantly strengthening its presence in Texas.
"Texas is becoming a major market for PopSips with this H-E-B rollout," said Garrett Olsen, Co-Founder and CEO of PopSips. "Gen Z and Millennials care about taste, quality, and what their drinks are made of. PopSips exists for people who want all three."
Andy Kuklock, Co-Founder and CMO of PopSips, added, “People want better options without giving up the parts of drinking they enjoy most. That’s why we made PopSips.”
PopSips is available now statewide at H-E-B in Raspberry Rose and Ginger Lime 4-packs, accelerating its mission to make mindful drinking mainstream and solidifying its position as a defining player in beverage innovation.